8
Level
3–4 yrs
Duration
PhD
Award
Why This Programme
- Doctoral / QAA Level 8 research doctorate in marketing
- Core research training, confirmation of candidature, and thesis / viva pathway
- Focus areas include consumer behaviour, branding, and digital marketing scholarship
Programme Overview
Doctoral marketing analytics, branding, and strategic consumer behavior research. This doctoral pathway emphasizes rigorous research, publication standards, and global academic impact.