Programs, Undergraduate

BSc Digital Marketing & E-Commerce

Bachelor's (Honours) – Level 6, FHEQ | 360 Credits | 3–4 Years. Digital marketing strategy, e-commerce, analytics, and performance marketing skills.

6 FHEQ Level

360 Credits

3–4 yrs Duration

Why This Programme

Bachelor's (Honours) – Level 6, FHEQ
360 credits (120 at each of Levels 4, 5 and 6)
Digital marketing and e-commerce for global markets

Programme Overview

BSc Digital Marketing & E-Commerce is a Bachelor's (Honours) undergraduate award at Level 6 (FHEQ).

Award level: Bachelor's (Honours) – Level 6, FHEQ.
Total credits: 360 (120 credits at each of Levels 4, 5 and 6).
Typical duration: 3–4 years | Minimum pass mark: 40%.

The programme builds capability in digital marketing, online commerce, customer engagement, analytics, and performance-driven campaigns.

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